Marketing Strategy

Social Gifting

Project Details

A social enterprise that aims to empower crafters to build on their strengths to enable them to live an enriching life with dignity.

Provision of digital marketing strategy support for Social Gifting's marketing team, to help them increase sales of their craft items

1. Working closely with Social Gifting's marketing head to identify opportunities for Social Gifting to enhance their digital marketing efforts 2) Identify best tools to enhance digital engagement with donors, volunteers and crafters (e.g. email marketing, paid ad campaigns), 3) providing support for crafting of content calendar for the upcoming months